Job Description:
- Maintain Chic Soul's social media presence on Facebook, Instagram, and Tik Tok
- Scheduling and posting on social media channels (Facebook, Instagram, and Tik Tok)
- Utilize the latest social media trends and be able to apply those to content creation
- Edit video and audio content using editing software.
- Develop fresh and original ad concepts - create engaging, UGC, owner selfies, trending compilations, and viral ads that speak directly to brand
- Going Live weekly on multiple social media platforms and creating engaging concepts
- Maintain a fast turnaround on video edits to meet short deadlines and keep up with the fast-paced nature of social media.
- Keep ads relevant by leveraging trending audio, formats, and cultural moments while focusing on local market engagement.
- Ensure all multimedia content adheres to brand guidelines and maintains a consistent tone and style.
- Develop and execute creative strategies for marketing campaigns, branding, and content initiatives.
- Collaborate with the buying team, production team, and marketing team to produce engaging and high-performing creative assets that align with brand objectives and campaigns.
- Optimize campaign performance using data insights, A/B testing, and analytics.
- Present creative concepts and strategic recommendations to leadership.
Requirements:
- Experience in short form video content creation (filming and editing)
- Experience with posting, scheduling, and maintaining a content schedule for Facebook, Instagram, and/or Tik Tok
- Experience with Google and Microsoft Suite applications
- Educational background in marketing, communications, advertising, or public relations
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